Indoor and Outdoor Display Advertising: NAICS 541850
Browse federal contract opportunities classified under NAICS code 541850 (Indoor and Outdoor Display Advertising). Find active solicitations on SAM.gov, understand size standards, and discover set-aside opportunities for your business.
About NAICS 541850
Indoor and Outdoor Display Advertising. This industry falls under the Professional, Scientific, and Technical Services sector (NAICS codes beginning with 54).
Federal agencies use NAICS code 541850 when posting contract opportunities on SAM.gov to classify the type of work being solicited. Businesses that operate in the indoor and outdoor display advertising space should include this code in their SAM.gov registration and capability statements to ensure they appear in relevant searches.
How to Use NAICS 541850 in Federal Contracting
To compete for federal contracts under NAICS 541850, your business should be registered in SAM.gov with this NAICS code listed in your entity profile. When agencies post solicitations for indoor and outdoor display advertising work, they reference this code to determine the applicable small business size standard and any set-aside eligibility.
If you hold certifications such as 8(a), HUBZone, SDVOSB, or WOSB, you may be eligible for set-aside contracts under this NAICS code. These set-asides limit competition to certified small businesses, giving you a significant advantage in winning federal work.
FedOverwatch monitors SAM.gov daily and can automatically match you with new opportunities under NAICS 541850. Set up your profile with your NAICS codes and certifications to receive personalized contract alerts.
NAICS 541850 Market Intelligence
Based on 3 years of federal award data from USAspending.gov, the indoor and outdoor display advertising market has seen 278 contract awards totaling $24.0M in value. The median contract size is $36K, with approximately 8 new awards per month.
Total Awards (3yr)
278
Total Value
$24.0M
Median Contract
$36K
Competitors
100
Contract value distribution
169 small business awards ($19.2M total value,$47K median)
100 companies compete for NAICS 541850 contracts
See who's winning, their award values, and where you fit in the market
Explore CompetitorsSize Standards
The SBA establishes size standards for each NAICS code to define what qualifies as a "small business" for federal contracting purposes. For NAICS 541850 (Indoor and Outdoor Display Advertising), the size standard is based on either average annual receipts or number of employees, depending on the specific industry. Meeting the size standard for your primary NAICS code is required to qualify for small business set-aside contracts.
Visit the SBA Size Standards Table to find the current threshold for NAICS 541850.
Recent NAICS 541850 Opportunities
View all →The Department of Defense is procuring advertising services for the Delaware Air National Guard to enhance brand awareness and support recruiting efforts among target-age demographics. The campaign will target ten selected high schools in Delaware, providing exposure during athletic events throughout the academic year. Key requirements include a uniform pricing model for advertising placements and the integration of a QR code for engagement tracking.
The Department of Defense is awarding a contract for media advertising services for the Naval Shipyard. The contract has been set aside for small businesses, and the awarded contractor is Dynamic Digital Advertising, LLC.
The Department of Defense is procuring advertising services for the South Dakota Army National Guard's recruiting efforts from the South Dakota High School Activities Association. This will be a sole source contract awarded to Teall Properties Group, LLC, under the authority of FAR 6.103-1(a), indicating that the services are only available from one responsible source.
Frequently Asked Questions
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Set up your profile with your NAICS codes and certifications, and FedOverwatch will automatically match you with relevant indoor and outdoor display advertising opportunities as they're posted on SAM.gov.