Media Buying Agencies — NAICS 541830
Browse federal contract opportunities classified under NAICS code 541830 (Media Buying Agencies). Find active solicitations on SAM.gov, understand size standards, and discover set-aside opportunities for your business.
About NAICS 541830
Media Buying Agencies. This industry falls under the Professional, Scientific, and Technical Services sector (NAICS codes beginning with 54).
Federal agencies use NAICS code 541830 when posting contract opportunities on SAM.gov to classify the type of work being solicited. Businesses that operate in the media buying agencies space should include this code in their SAM.gov registration and capability statements to ensure they appear in relevant searches.
How to Use NAICS 541830 in Federal Contracting
To compete for federal contracts under NAICS 541830, your business should be registered in SAM.gov with this NAICS code listed in your entity profile. When agencies post solicitations for media buying agencies work, they reference this code to determine the applicable small business size standard and any set-aside eligibility.
If you hold certifications such as 8(a), HUBZone, SDVOSB, or WOSB, you may be eligible for set-aside contracts under this NAICS code. These set-asides limit competition to certified small businesses, giving you a significant advantage in winning federal work.
FedOverwatch monitors SAM.gov daily and can automatically match you with new opportunities under NAICS 541830. Set up your profile with your NAICS codes and certifications to receive personalized contract alerts.
NAICS 541830 Market Intelligence
Based on 3 years of federal award data from USAspending.gov, the media buying agencies market has seen 39 contract awards totaling $36.5M in value. The median contract size is $26K, with approximately 1 new awards per month.
Total Awards (3yr)
39
Total Value
$36.5M
Median Contract
$26K
Competitors
17
Contract value distribution
16 small business awards ($35.7M total value,$172K median)
17 companies compete for NAICS 541830 contracts
See who's winning, their award values, and where you fit in the market
Explore CompetitorsSize Standards
The SBA establishes size standards for each NAICS code to define what qualifies as a "small business" for federal contracting purposes. For NAICS 541830 (Media Buying Agencies), the size standard is based on either average annual receipts or number of employees, depending on the specific industry. Meeting the size standard for your primary NAICS code is required to qualify for small business set-aside contracts.
Visit the SBA Size Standards Table to find the current threshold for NAICS 541830.
Recent NAICS 541830 Opportunities
View all →The Department of Defense is seeking sponsorship for Morale, Welfare, and Recreation (MWR) elements of Department of the Air Force sports programs. The procurement aims to enhance the quality of life for service members and their families through various sports initiatives and requires potential sponsors to demonstrate their commitment to supporting military personnel.
Frequently Asked Questions
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